BETA Celebrates the Best!
Some of the best-known names in the equestrian industry gathered to celebrate the winners of the 2019 BETA Business Awards, which were announced during the British Equestrian Trade Association's annual Gala Dinner, at the National Motorcycle Museum, near Birmingham, on Monday 21 January.
These highly prized awards were presented to companies and individuals judged to have made outstanding contributions to the trade. Winners collected their trophies at this important and eagerly anticipated event in the equestrian calendar.
Gala Dinner guests were treated to a champagne reception and three-course dinner before dancing the night away with a disco provided by Keratex. Fun followed in the BETA Party Photo Booth and a BETA raffle was successful in raising £1,144 for the Riding for the Disabled Association.
“A great sense of excitement and anticipation has been building since nominations first opened for the awards, so we were delighted to be able to announce the winners at last,” said BETA executive director Claire Williams. “The industry has played a hugely important role in supporting the awards and we would like to thank our sponsors and all those who have taken part. We would also, of course, like to congratulate our winners, who have all done so incredibly well to have their achievements recognised in this way.”
The winners of the 2019 BETA Business Awards are...
WEATHERBEETA GROUP RETAIL EMPLOYEE OF THE YEAR
Winner: Jennifer Mitchell, David Conchie Saddlery, Carnoustie, Angus
This award recognises the employee showing initiative, excellence in customer service, product knowledge and commitment to professional retailing. It is intended for shop-floor employees only, not managers, and nominations were invited from employers or sales representatives. The finalists were interviewed to determine the winner, who received a cash prize of £200, with BETA training vouchers going to her employer.
One of the judges said of Jennifer, who has worked for the same company for the past 30 years: “It was refreshing to find someone who, after many years in the trade, is still eager to provide good service and sound advice. She is a credit to our trade and a very worthy winner.”
Joint runners-up – Kelly Mitchell, of Carrs Billington, Penicuik, Midlothian
– Kirstie Arnold-Jones, of Joshua Jones UK, Sturminster Marshall, Dorset
EQUINE CAREERS SALES REPRESENTATIVE OF THE YEAR
Winner: Anna Bing, Saddlery Brands International
This award rewards excellence in product and customer knowledge. Retailer nominations were followed by votes and an interview with the finalists.
After interviewing Anna, a judge said: “We could see that she is a member of our trade who is truly focused on providing sound knowledge of her subject and has a keen determination to do the job well.”
TSM SOCIAL MEDIA AWARD
This award rewards the company that best embraces social media and uses it to powerful effect throughout its marketing strategy. It is divided into two categories – those who spend 20 hours or less a week on social media activity and those who spend more than 20 hours on it. The judging panel considered application, presentation, innovation and use, originality of content, compelling nature of presence, interaction with audience and accuracy and engagement of information.
20 Hours & Under
Winner: Treehouse Sporting Colours
Judges felt the company's social media was easy to find, pleasant on the eye, enjoyable, informative and full of short but interesting posts and a business-like focus, with its area of specialism shining brightly throughout.
Over 20 Hours
Winner: The Saddle Bank
Judges liked the accessibility of all its social media platforms, regular, informative and interesting posts – with fun ones added to the mix. Each channel worked well together and content was designed to complement rather than clash.
BETA TRADE SUPPLIER OF THE YEAR
Winner: Shires Equestrian Products
This award goes to the manufacturer, wholesaler or distributor judged to offer the best in delivery, customer service, product knowledge and awareness of retailers’ requirements. Nominations from both retailers and suppliers themselves were accepted. Judging of shortlisted companies was followed by a retail members’ vote.
One nominator said of Shires, which has won for the third year running: “It is not often in this day and age that you can have such complete confidence in a company that you deal with.” Another added: “Shires is always so helpful and the bosses are always available to help with any queries.”
EQUESTRIAN EVENT OF THE YEAR SUPPORTED BY HENSON FRANKLYN
Winner: Olympia Horse Show
This accolade acknowledges the event at which tradestands are present that best works with its exhibitors and takes their needs and requirements fully into consideration, and views its tradestands as an integral part of its success.
A trade nominator said of Olympia Horse Show: “Its organising team is great and the show itself has displayed the most improvement and continues to be innovative, with plenty of new and challenging layouts. Stand holders are really looked after and last year we had tea and coffee as well as an exhibitor lounge. Other shows could learn a lot from them. ”
SEIB RETAILER OF THE YEAR
This award, for tack shops and feed merchants, received nominations from more than 1,000 individuals for 150-plus companies. It is divided into two categories – Equestrian Retail Store and Online/Mail Order Retailer – with the choice of winner based on the number of nominations, mystery shop visits and incognito calls.
Equestrian Retail Store
Winner: Ride-Away Equestrian, Sutton-on-the-Forest, North Yorkshire
Runner-up: Tower Farm Saddlers, Rugby, Warwickshire
One of the nominators described the winner as having “excellent product choice and customer service, a clean and organised store, with nothing ever too much trouble”. A judge said: “The advice provided by an assistant was some of the best we received during the judging process and we particularly liked the thoughtful touches such as a tub of Quality Street left on the counter for customers.”
Online/Mail Order Retailer
Winner: GS Equestrian, Paignton, Devon
Runner-up: Houghton Country, Heddon-on-the-Wall, Northumberland
“The company offers quick delivery, clear communication and is always willing to help,” said a nominator. “Its website is well-designed and uncluttered, which makes if very easy to find relevant information, select products and order.” Judges added: “We received plenty of helpful advice and experienced easy ordering and returns process, and great customer service.”
STUBBS ENGLAND NUTRITIONAL HELPLINE OF THE YEAR
Winner: Allen & Page
This accolade goes to the company that offers exemplary service in nutritional advice to customers, both trade and retail. Customer nominations – a record number this year – were followed by incognito telephone calls.
Judges said of the winner: “We were extremely impressed with their attention to detail and explanations that were easily understood and clearly explained. They were engaging, with a genuine interest in the customer – equine and human – and provided follow-up that was nothing short of outstanding.”
CERIS BURNS EQUESTRIAN EXPORT AWARD
Winner: Science Supplements
This award is presented to the company that has achieved sustained increases in export activity over a three-year period.
A judge said: “Export sales and growth are very impressive and indicative of having a good product that they have worked well to position in key markets. I like the fact that they have appointed an export manager, partnered with leading feed companies in Germany and Finland, and adapted product packaging for certain markets, as well as developing new products for them.”
BETA SPONSORED RIDER OF THE YEAR
This award acknowledges sponsored riders who make the greatest contribution to the trade and is presented to those who have participated fully in building a relationship with their sponsor to yield good results for both.
Winner: David Britnell
Nominator Red Horse Products said: “Our relationship with David has far exceeded our expectations. He has gone out of his way to shine a light on the products he believes in. In our first year, thanks to David, we saw our brand trot down the centre line at Bramham, Barbury and Gatcombe, which was a thrill in itself – and his participation in the Event Rider Masters series really amplified our brand exposure. In addition to this support, he also offers teaching to Red Horse Products competition winners, social media interaction, videos of the products in use and word-of-mouth promotion to service providers and clients alike.”
BETA LIFETIME ACHIEVEMENT AWARD
Winner: Mark Romain, MBE
This year’s BETA Lifetime Achievement Award winner, Mark Romain, was honoured for the huge contribution he has made to the saddlery industry. He has contributed to the training of hundreds of apprentices and more than 1,500 saddlery course candidates. He has also visited saddlery businesses all over England, providing technical advice and on-site recruitment, as well as monitoring and assessing training programmes.
In 1986, after 13 years working at the bench for saddlery specialist Sydney Ingram & Son in Salisbury, Mark became saddlery and leatherwork adviser to the Council for Small Industries in Rural Areas, which later became the Rural Development Commission and subsequently the Countryside Agency.
In 2000, he and his wife, Dawn, set up the Saddlery Training Centre, which today has an internationally renowned reputation as one of the leading sources of saddlery training and is the only centre in the UK to provide the government’s Modern Apprenticeship Scheme.
He has served on the SMS executive committee since 1991, becoming president in 1999, and in 2011 received the society’s own Fellowship. In 2014, Mark was made an MBE for services to the saddlery industry and saddlery training in the UK and overseas.
FOR MEDIA ENQUIRIES...
Contact: Deborah Hayward, BETA Press Officer
Telephone: 01765 635314/07812 374264
Calendar Competition Winners Announced
14 Dec 2020
The search is over and the winners of the 2021 British Equestrian Trade Association Calendar Competition can be revealed. Judges considered hundreds of entries to find the final 12 fantastic photographs – one to represent each month of the year.
A changing world at the 2020 BETA Conference
27 Oct 2020
A double win for BETA Equine Thesis of the Year Award
27 Oct 2020
BETA TOTY 2020 Winners
BETA Update: Zilpaterol contamination in equine feedstuffs.
22 Oct 2020
Zilpaterol contamination in equine feedstuff
Finalists announced for 2020 BETA Equine Thesis of the Year Award
13 Oct 2020
BETA launches hat fitter award
11 Aug 2020
A new equestrian industry accolade, the BETA Roy Burek Hat Fitter of the Year Award, has been launched by the British Equestrian Trade Association. It is designed to celebrate excellence in riding hat fitting and recognise the skills and knowledge of trained individuals who go above and beyond to ensure that customers receive an exemplary service.
Enter this year’s BETA Equestrian Calendar Competition
23 Jul 2020
Enter this year’s BETA Equestrian Calendar Competition and your photo might just be one of the lucky 12 chosen.
Winning horsey photos set to bag BETA prizes
12 Jun 2020
The British Equestrian Trade Association Calendar Competition is back and the hunt is now on for 12 of the very best horsey-themed photos to grace the 2021 BETA calendar. Images will be selected to represent each month, with the one judged Best in Show winning the entrant a fabulous luxury gift hamper.
BETA survey highlights trade downturn during coronavirus crisis
24 Apr 2020
BETA Safety Week Postponed
20 Mar 2020
BETA Safety Week, the annual awareness-raising initiative promoting the importance of safety gear that is correctly fitted, fastened and up to standard, has been postponed until 27 June.
BETA works to boost British trade with Russia
18 Feb 2020
The British Equestrian Trade Association welcomed a group of influential equestrian industry representatives from Russia last month as part of its mission to promote and grow international trade for British companies in a post-Brexit landscape.
BETA feed assurance scheme welcomes two new products
18 Feb 2020
The British Equestrian Trade Association feed assurance scheme set up in 2016 to help owners identify feeds suitable for horses and ponies prone to equine gastric ulcer syndrome (EGUS) continues to grow and now has 16 products on its books.
BETA Safety Week returns for 2020
18 Feb 2020
BETA Safety Week, the annual awareness-raising initiative flying the flag for rider safety and the importance of safety gear that is correctly fitted, fastened and up to standard, is back for its third year.
BETA celebrates the best 2020!
21 Jan 2020
Companies and individuals who have made a significant contribution to the equestrian industry were celebrated at the 2020 BETA Business Awards. Winners of these prestigious accolades were announced during the British Equestrian Trade Association's annual Gala Dinner, at the National Motorcycle Museum, near Birmingham, on Monday 20 January.
Finalists announced for the 2020 BETA Business Awards
10 Jan 2020
The finalists for the 2020 BETA Business Awards, recognising companies and individuals making significant contributions to the equestrian industry, have been announced.
Data drives a successful 2019 BETA Conference
01 Nov 2019
Well, we’re back in the office after a highly successful BETA Conference last week. We welcomed more than 80 delegates – including a record number of retailers – to the De Vere Staverton Estate hotel, near Daventry, Northamptonshire, on Monday 28 October. There was a whole day of great networking and a brilliant line-up of speakers, with presentations under the theme Fact or Fiction – Using Data to Drive your Business.
National Equestrian Survey 2019 provides optimistic view of industry
25 Jun 2019
BETA's National Equestrian Survey 2019 reveals a cautiously optimistic view of the equestrian landscape as the steady decline in horse riding numbers seen over the previous 10 years appears to show signs of recovery.
Get snap happy and bag a BETA hamper
03 Jun 2019
BETA has launched its annual competition to find 12 of the very best horsey-themed photographs to star in next year’s BETA Equestrian Calendar.
BETA National Equestrian Survey 2019 reveals an increase in riding
07 Mar 2019
The British Equestrian Trade Association's National Equestrian Survey 2019 has revealed...
BEF advises horse owners after equine flu outbreak
07 Feb 2019
Following British Horseracing’s decision to cancel all racing today (7 February) the British Equestrian Federation (BEF) is closely monitoring
BETA Celebrates the Best!
23 Jan 2019
Some of the best known names in the equestrian industry.....
Finalists announced for the 2019 BETA Business Awards
10 Jan 2019
The finalists in the 2019 BETA Business Awards......
BETA saddle fitting course a success in New Zealand
07 Dec 2018
The first saddle fitting course run by the British Equestrian...
Double triumph for BETA at Your Horse Live 2018
13 Nov 2018
The British Equestrian Trade Association's Your Horse Live experience was declared ...
Natalie wins BETA Equine Thesis of the Year Award
01 Nov 2018
Myerscough College student Natalie Owen has been named...
Hot topics and networking at 2018 BETA Conference
01 Nov 2018
Challenges posed by Brexit, the changing face of retail, GDPR....
Finalists named in 2018 BETA Equine Thesis of the Year competition
11 Oct 2018
The first round of judging is now complete and the finalists....
BETA launches campaign to improve feeding knowledge
27 Sep 2018
The British Equestrian Trade Association is set to launch...
BETA rewards the best nutritional feed helpline
17 Sep 2018
BETA is searching for the winner of the Nutritional....
Positive response to BETA saddle fitting course in New Zealand
14 Sep 2018
Would-be saddle fitters in New Zealand....
BETA's brilliant Blair début
30 Aug 2018
BETA’s début at Blair Castle International Horse Trials
Judging under way for the 2018 BETA Equine Thesis of the Year
28 Aug 2018
The first round of judging is under way for the 2018 BETA...
Hot topics on the menu at 2018 BETA Feed Conference
05 Jul 2018
Latest feed sector news and developments topped the menu
BETA’s sponsorship triumph at Bramham
18 Jun 2018
The British Equestrian Trade Association returned to the Equi-Trek Bramham International Horse Trials...
BETA feed assurance scheme hits its 10 products milestone
18 Jun 2018
The British Equestrian Trade Association feed assurance scheme....
BETA backs Bramham for sixth year
17 May 2018
The British Equestrian Trade Association is returning to take up the sponsorship mantle of the CIC 3* at the Equi-Trek Bramham International Horse Trials
BETA Safety Week went global
15 May 2018
The British Equestrian Trade Association's inaugural BETA Safety Week
BETA overseas trade missions receive almost £100,000 in funding
21 Feb 2018
The British Equestrian Trade Association has secured almost £100,000....
BETA celebrates the industry's best!
23 Jan 2018
The industry turned out in style....
Shortlist announced for the 2018 BETA Business Awards
09 Jan 2018
Nominations for the 2018 BETA Business Awards...
BETA takes its rider safety message to Your Horse Live
14 Nov 2017
The British Equestrian Trade Association sponsored the main arena at Your Horse Live for a fourth consecutive year.....
2017 BETA Conference set to make a difference
28 Sep 2017
“Making a Difference” is the theme.......
Campaign to #GetHorsey joins in the fun at the Great North Run
04 Sep 2017
The Take up the Reins campaign’s mechanical horse RoboCob.....
BETA and SEIB reward professional retailing
23 Aug 2017
The search is on to find the winners......
Gatcombe 2017 Hamper Winner
16 Aug 2017
Taunton girl Victoria Squire has scooped the British...
Ilam park visitors #GetHorsey
11 Aug 2017
Teacher Tom Wright, watched on by his children......
BETA hat safety scheme rolled out at Pony Club
04 Aug 2017
The BETA helmet bounty scheme......
BETA backs Bramhams CIC3* for the fifth year
14 Jun 2017
BETA returned to the Equi-Trek Bramham International Horse Trials.....
Search is on for BETA Equine Thesis of the Year
01 Jun 2017
Colleges and universities througout the UK and Ireland..........
Get snapping - and win a luxury hamper!
15 May 2017
The British Equestrian Trade Association (BETA) is inviting everyone.......
Tasty topics served at BETA Feed Conference
08 Mar 2017
The annual BETA feed conference, sponsored by Premier Nutrition for the...
BETA backs campaign to clean up the Ganges
30 Jan 2017
BETA has signed up to support World Wildlife Fund...
BETA rewards the industrys finest!
25 Jan 2017
Industry members gathered to celebrate and congratulate...
Lorinery display competition finalists announced
13 Jan 2017
The search for the winner.....
2017 BETA Business Awards finalists announced
13 Jan 2017
The finalists in the 2017 BETA business awards...
Helmet Bounty Scheme enhanced to aid concussion management
01 Dec 2016
BETA has teamed up with the BHA to introduce...
BETA bringing knowledge to Westcountry Equine Fair
29 Nov 2016
BETA will be flying the flag for rider safety...
BETA hat-trick at Your Horse Live
16 Nov 2016
BETA sponsored the main arena at Your Horse Live...
Make a date with BETA!
15 Nov 2016
The BETA 2017 calendar is a wonderfully horse treat...
Irish Student wins BETA Equine Thesis of the Year award
14 Nov 2016
University of Limerick student Alison Brassil has won the BETA Equine Thesis of the Year...
Getting down to business at 2016 BETA conference
09 Nov 2016
The bottom line was the theme of this year's BETA conference...
#GetHorsey campaign encourages more than 3,300 would-be riders
02 Nov 2016
More than 3,300 would-be horse riders sampled life in the saddle...
New Saddle Fitting Steering Group meets to discuss challenges ahead
13 Oct 2016
The newly formed Saddle Fitting Steering Group - developed by leading...
Finalists announced for Equine Thesis of the Year competition
04 Oct 2016
With the preliminary judging now complete...
Nominations sought for Social Media Award
19 Aug 2016
Members of the public are invited to nominate the equestrian company they think runs the best social media...
BETA basks in the glory of Gatcombe
10 Aug 2016
BETA enjoyed a brilliant 11th year as presenting sponsor of the Festival of British Eventing...
First past the post to join BETA feed approval mark
26 Jul 2016
BETA has welcomed the first two products into its new approval mark...
Henson Franklyn returns to sponsor BETA business awards
14 Jul 2016
BETA is pleased to welcome back Henson Franklyn as sponsor...
Equine Careers backs BETA Business Awards
13 Jul 2016
BETA's business awards - prestigious accolades rewarding companies...
BETA returns as presenting sponsor of the Festival of British Eventing
07 Jul 2016
The 2016 Festival of British Eventing marks BETA's 11th year as presenting sponsor...
BETAs fabulous fourth year as CIC 3* sponsor at Bramham
13 Jun 2016
BETA enjoyed a fabulous fourth year as sponsor of the CIC3*...
BETA backs Bramham International Horse Trials in Olympic year
01 Jun 2016
BETA is to mark the Olympic year in truely Yorkshire style...
Claims linking eventing deaths with high levels of magesium in equine diets
19 May 2016
BETA has recieved serveral complaints about an email...
BETA brings back Equine Thesis of the Year competition
28 Apr 2016
Undergraduate research is being put back on the map...
SEIB backs BETA Business Awards
20 Apr 2016
The 2017 BETA Buisiness Awards will see SEIB Insurance Brokers...
Hot topics on the menu at BETA Feed Industry Conference
30 Mar 2016
BETA feed assurance schemes topped the menu...
Corrie Star Claire King back Take up the Reins campaign
18 Mar 2016
TV start Claire King, who plays Erica Holroyd in Coronation Street...
Improve health, fitness and wellbeing - take up the reins!
12 Mar 2016
The Take Up The Reins Tour of Great Britain kicks off...
Helmet Bounty Scheme set to help improve rider safety
28 Jan 2016
BETA and British Eventing have teamed up to develop a new...
Red carpet treatment for BETA Business Award winners
25 Jan 2016
The red carpet was rolled out for the equestrian trade...
BETA NOPS Code ready to go it alone
22 Jan 2016
The highly successful BETA NOPS scheme...
BETA Business Award Finalists 2016
21 Jan 2016
The finalists in the 2016 BETA Business Awards can now be unveiled.......
New BETA Feed Mark for equines prone to EGUS
21 Jan 2016
A new feed approval mark has been developed...
Dont miss a date with BETA
01 Dec 2015
The 2016 BETA calendar is bright and colourful...
BETA Guide puts equestrian job hunters on the right track
26 Nov 2015
If you thought a career in the equestrian industry had to be hands on...
BETA Backing is a Winner at Your Horse Live
23 Nov 2015
BETA enjoyed a return visit to Your Horse Live as sponsor of the main arena...
BETA Conference seeks to increase rider numbers
05 Nov 2015
Participation – Is the future of the equestrian industry at risk?
Reversing decline in rider numbers tops the bill at BETA Conference
25 Sep 2015
Rider participation is the theme.......
A decade of sponsorship at glorious Gatcombe
22 Sep 2015
BETA marked its 10th anniversary......
BETA searches for award winners for 2016
21 Sep 2015
The search is underway to find winners...
BETA Marks 10 years as Festival of British Eventing presenting Sponsor
30 Jul 2015
The 2015 Festival of British Eventing, at Gatcombe Park...
2016 Hat Rules
24 Jul 2015
Following the announcement in February 2015...
BETA on home turf at Bramham
18 Jun 2015
BETA's sponsorship of the CIC 3* at Bramham...
National Equestrian Survey 2015 shows increased consumer spending
18 May 2015
BETA's National Equestrian Survey 2015 has revealed...
Updated advice on hat standards following British Dressage rule revision
17 Mar 2015
Following a decision made by the EU Commission the European Equestrian Riding Helmet...
BETA celebrates industry winners
25 Feb 2015
The 2015 BETA Business Awards lived up to...
National Equestrian Survey
23 Dec 2014
Complete the National Equestrian Survey...
BETAs success on a trip Down Under
02 Dec 2014
BETA has returned from a successful trip to Australia...
Bag a bridle for nominating your favourite horsey event
17 Nov 2014
Is there an equestrian event that you feel is a cut above the rest...
BETAs successful sponsorship debut at Your Horse Live
13 Nov 2014
BETA put rider safety firmly on the map...
BETA backing for Your Horse Live
16 Oct 2014
BETA is sponsor of the Main Arena at Your Horse Live...
Nominations sought for BETA Business Award
20 Aug 2014
The hunt to find the Haygain Nutritional Helpline of the Year has begun, with members of the trade and their customers invited to nominate a feed helpline they think worthy of this national award.
BETA puts British Equestrian companies on the map at WEG
20 Aug 2014
The British Equestrian Trade Association (BETA) will be putting the nation’s manufacturing prowess, cutting-edge design and quality service firmly on the map at the World Equestrian Games, in Caen, France, from 23 August to 7 September.
Horse Feed Contamination Update
23 Jul 2014
BETA would like to provide the following update....
Consumers have their say in BETA Business Awards
05 Nov 2012
Members of the public are being invited.....
A flurry of festival activity for BETA
01 Jan 1970
The British Equestrian Trade Association has returned from a highly successful Magic...
Finalists announced for the 2021 BETA Business Awards
01 Jan 1970