Auditions for Dragons’ Den at BETA International

Jan 19 2009

Equestrian entrepreneurs could find themselves in front of the TV cameras when Dragons’ Den visits BETA International 2009.

Researchers from the hit BBC2 show will be attending the trade exhibition seeking people with ingenious products and market-ready business plans.

Dragons’ Den has previously attended BETA International. But for the first time this year, the production team plans to conduct on-camera auditions with filming taking place during the exhibition.

Suitable candidates are in with a strong chance of appearing in the seventh series of Dragons’ Den – and potentially securing investment of more than £50,000 from the show’s panel of rich but ruthless venture capitalists.

BETA International 2009 takes place on 15-17 February at the NEC, Birmingham, UK. Organiser Equestrian Management Consultants (EMC) is a wholly-owned subsidiary of the BETA Group.

Contact James Palmer at BETA International on +44 (0) 1937 582111 or visit www.beta-int.com for a full list of exhibitors and detailed visitor information including online pre-registration for free admission.