Who's who at BETA

Claire Williams
Claire is the Executive Director and Secretary of BETA. She looks after the day to day management of the Association and its commercial arm Equestrian Management Consultants Ltd. As well as attending all the Council and Committee meetings, she spends much time liaising with other organisations and members and leads the international export missions to trade fairs overseas.
Claire rides as often as work allows, which isn’t often enough for her liking. She owns a 2 year old Lusitano filly which she plans to back next year and rides her friends horses when tolerated.
Email: claire@beta-uk.org
Tina Rogers
Tina is assistant to Claire Williams and is the first point of contact for many new and prospective members. She is responsible, amongst others, for member communications, membership application processing and administration of the training course programme.
Tina has a 17.2 Irish bred gelding who she plans to start competing in the Spring. He joins the other two equine inhabitants of Tina’s yard at home who are at the other end of the size spectrum, being miniature Shetlands. She also has a 2 and a half year old basset hound who she takes for walks.
Email: tinar@beta-int.com
Ann FitzGerald
Ann joined us in 2007 as our administration assistant. She deals with membership enquiries, information gathering and data input.
Both Ann and her daughter rode for many years, but is currently not an active rider, spending much of her time involved with her local flower club and sugar craft.
Email: annf@beta-int.com
Tricia Nassau-Williams
As BETA Field Officer, Tricia covers much of the southern part of the UK, from Midlands to the South west and South East. She is the face of BETA to many new members, visiting existing and prospective members on a regular basis whilst also acting as our eyes and ears out amongst the trade. Tricia is also the Co-ordinator for our training courses. Prior to joining BETA Tricia had her own retail saddlery shop and is also a Liveryman of the Worshipful Company of Loriners.
Tricia owns Percy, a perky 15.1hh 7yrs (going on 4yrs!) coloured Cob. Together they enjoy hacking around the Bodmin Moor and surrounding area as well as visiting local shows and events.
Email: tricia@beta-uk.org
Norma Smithson
Norma was our first field officer when the role was run on a trial basis. Norma continues to work for BETA on special projects and is a tutor and lecturer on hat fitting.
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BETA offers a wide range of benefits including training, discounted services and our support as the only specialist equestrian business organisation in Europe. To be a part of our organisation read on…





